From the first note of ZZ Top's 'Sharp Dressed Man' in the opening credits of A&E's hit show Duck Dynasty I'm strapped to my seat, eyes glued to the screen, funny bone ready.

The show follows the often times hilarious lives of the Robertson family of West Monroe, Louisiana, who became wealthy from their family-operated business, Duck Commander which makes products for duck hunters.

The show's main focus is on the making of duck calls and the bearded Robertson men, Phil, Uncle Si, Jase, Willie, and Jep with frequent cameos from the Robertson women as well: Miss Kay, Korrie, Jessica and Missy.

If you've not watched the show (and there are a few who haven't) you need to make an appointment. The one-hour, third season finale had an amazing 9.6 million viewers, making it the highest rated telecast in A&E history. The new season starts on Wednesday, August 14th!

Let me jump off subject here for just a moment to ask you to join us Friday from 1-8 pm and Saturday from 9 am - 6 pm at the Bryant Conference Center for the Tuscaloosa Sportsman's Expo!

There will be over fifty vendors to see and a variety of outdoor businesses represented with hands on activities both days for the entire family! On Friday afternoon between 5-8 pm, come by and meet Mike Johnson, Captain of the 2009 UA National Championship Team.

And for all of our Duck Dynasty fans, Saturday our special guest will be Jessica Robertson! Stop by and meet her today between 12:00 and 3:00!

Get to know Jessica a bit more in this interview she did with her husband Jep and join us Saturday at the Bryant Conference Center!